The money is there (billions of U.S. dollars, euros, or any other currency you can think of!) and people care; that is the general consensus around the world regarding health and wellness.
From the U.S. to Asia, Europe to Africa, and beyond, the growing interconnectedness of the world has allowed many people, regardless of socioeconomic status, to gain easy access to a abundance of health and wellness information from physicians, pharmaceutical companies, independent scientists and other health science firms. Thus, people today have a much better understanding of what may be healthy or unhealthy for them, and many want to use this knowledge to improve their overall health.
Interestingly, with so much information available, it may feel that all health and wellness areas are covered in the media. However, when was the last time or how often have you heard about indoor air quality? Probably never, or very infrequently. Think it’s not important? Think again.
With these statistics in mind, Touillon saw a business opportunity to improve the health and wellness of millions people. Thus, AirBoxLab and the company’s main product, the alima, an indoor air quality monitoring device that measures gas pollutants, particulate matter, temperature and relative humidity, were born. The cylindrical device contains numerous sensors that can relay the information it gathers from its atmosphere to a readable graph or chart on any smartphone or tablet; such a system makes it easily usable by all people. But what differentiates the alima?
“We don’t just focus on one aspect of air quality like many technologies today,” Touillon stressed. “We want people to get a full view of their indoor air quality. Not only that, we want to be able to implement predictive technology and suggest actionable advice that our users can implement, which will improve their health and wellness. This is a unique concept for today’s market.”
A Belgian investment firm has put forth 700,000€ in support of the company during its seed round after noticing the clear differentiating features of the alima. Additionally, AirBoxLab signed a significant partnership deal with a major Swedish retailer. The retailer ordered 10,000 alima units that will be delivered once the final hardware is completed and ready for the market in October. After bootstrapping for many months, reaching these two significant milestones will spring AirBoxLab to its next level of success.
As a true entrepreneur, Touillon understands that the road towards creating a massive success is still long and will include countless nights and hard weekends of work. However, he believes that his product can change the health and wellness of many people around the globe and has a set plan to move forward.
“We will initially focus on the Asian market and then move towards the U.S. market,” Touillon said. “We feel these markets are mature and ready for our product. The need for affordable indoor air quality monitoring devices in Asia is growing every year, and the U.S. market is mature when it comes to health care and wellness devices. We are excited to see our product grow within these initial markets and empower people of these countries with decision-making that allow them to live in a healthier indoor environment.”
