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21 Luxembourg Startups Set To Conquer CES 2020


The Consumer Electronics Show 2020 has officially launched. Luxembourg have its delegation for the third consecutive year with nearly 100 delegates and 21 startups determined to win VC financing, partners or international clients.
by: Silicon Luxembourg
photo: CES
featured: CTA President and CEO Gary Shapiro gives his annual State of the Industry Keynote address at CES 2020.

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Innovation at a glance

Between the massive fountains of the Bellagio and wedding chapels, we no longer speak of poker, roulette and blackjack but of Artificial Intelligence, SmartCity and Blockchain. Three years ago, Luxfactory, a Luxembourgish innovation consulting firm, took charge to display the best of Grand-Ducal innovation within Eureka Park, the CES’ startup area.

The Venetian now sees thousands of venture capitalists along with Facebook, Google, Tesla and other institutions that will make the world of tomorrow parade under its dome.

#LuxembourgCES2020

At the centre of this intellectual core, more than a 100 Luxembourgers are taking part this year in a week organised by Luxfactory in tandem with LeVillage Francophone and MyGlobalVillage. Daily morning pitching sessions, guided tours by sector of activity and big networking evenings are on the cards.

After the success of its ICO (Initial Coin Offering) in the Greater Region, MySardines launched a new operation on Wednesday with broader geographical scope. F4A and Virtual Rangers have also decided to create a tool specifically for the show, which will be launched during the week.

11 Luxembourgish startups have been selected to pitch in front of the prestigious jury members of the MyGlobalVillage and Village Francophone. This year’s delegation brings together nearly 100 people. SnT, Interdisciplinary Centre for Security, Reliability and Trust, Foyer Group, Lalux, Thi’pi, InTech, are some of the companies that will represent Luxembourg at this unforgettable week.

Las Vegas, capital of innovation

The origins of Las Vegas date back to the end of the 19th century when a group of Mormon farmers decided to set up a community by building a fort. Poor soil and the threat of Indians pushed this population to abandon the territory. The American army invaded the area in 1864. Two events then play a major role in the expansion and popularity of the city: the construction of the Hoover Dam inaugurated by Roosevelt in 1935, which became the center of management and the legalization of gambling in 1931. In the 80-90s, Las Vegas decided to diversify its economy and tackle mass tourism, which was then experiencing a 5% annual increase in family tourism. In 2016, the city decided to take the ecological path by adopting the Smart Street Light project by the startup EnGoPlanet and the construction of the Boulder Solar power plant, the third largest in the world. In 2016, Las Vegas became one of the few cities in the world where the public power grid is powered solely by renewable energy.

“Sin City” has since been regarded as one of the most energy-conscious cities in the US and gained a considerable lead in environmental policy today.

The world’s largest tech fair

Las Vegas hosts the annual Consumer Electronics Show, the world’s largest innovation show every year. In 2019, the CES had 182,000 professionals, 1,000 speakers, and 6,545 journalists. The Luxembourg National Pavilion presented 16 startups and more than 40 delegates. Luxembourgish startups have made the country proud with the prizes they have won: LuxAI, “Greatest Tech for a better world”, its QTrobot was displayed at the entrance of the Eureka Park and Koosmik, “Coup de Coeur” of the jury during the International Pitch Contest.

Increasingly sought after by professionals in the automotive sector, the CES is also becoming one of the world’s largest motor shows. Brands have understood this and last year Hyundai, Nissan, Daimler, Mercedes, to name a few, were present.


The article is sponsored by Luxfactory and reflects only the opinion of the author.

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