Visuary and LBH Immo Awarded At RE-Smart 2023

The winners of the Innovation Awards at RE-Smart 2023 (Photo © RE-Smart/Olivier Minaire)

The proptech and the real estate developer received the Best Team startup/Corporate 2023 Innovation trophy, during the 2nd Real Estate New Technologies Fair organized by LuxProptech on June 8.

LuxProptech, the Luxembourg Proptech Association, held the second edition of its Real Estate New Technologies Fair (RE-Smart) on 8 June.

RE-Smart brings together real estate professionals including developers, real estate agents, engineers, architects, property managers around conferences and panel discussions on residential and professional real estate challenges. Silicon Luxembourg is a media partner of the event.

Prior to the event, a competition for the best start-up/scale-up collaboration with a corporation was organized. The trophy of the Best Team startup/Corporate 2023 Innovation was awarded during the closing ceremony. Ten projects took part in the competition. Five were shortlisted for the final.

The French startup Visuary and LBH Immobilier, a Luxembourg real estate development group, won the award for their solution for managing modification works for buyers and choice of coatings.

Visuary has developed a platform that converts data on inner equipment, decoration, coating, etc. into a 3D representation of the housing.

The four other finalists were Commuty – Baloise (solution of parking optimization); Progetis – Félix Giorgetti (solution managing the sales and promotion processes of residential real estate projects); Spacetime – Soludec (project Manhattan – central square de Belval); and Unlatch – IKO. Next places (housing project Rout Lëns, Esch/Alzette).

The jury made up of the 11 members of LuxProptech’s Advisory Board judged the relevance of the solution, the degree of innovation and new services, the responses to needs and management improvement, as well as the consideration of the specificities of the customer and the harmonious deployment of the solution.

3D personalization solution

“Visuary is a housing personalization solution, which helps developers sell their homes, through a 3-dimensional visualization of housing,” explains Thibaut Suchet, Sales Manager of the Parisian startup of 15 people.

The developer communicates the existing data and documents of the dwelling to Visuary, which converts them into a 3D plan. The developer and the purchaser can then view the result via a Web-app interface.

“Our technology makes it possible to redraw architects’ plans and instantly generate 3D, in order to show a prospect his home in 3D, but also to immerse him/her in this home while offering different variants of plans, furniture, layout and interior infrastructure. “

The collaboration with LBH immobilier started during RE-Smart 2022. Since then, the real estate developer and the startup have worked together on several residential projects, including the 12-unit housing project in Luxembourg, which won the award.

LuxProptech the organizer of the Real Estate New Technologies Fair, is the Luxembourgish community of innovators in the real estate value chain. Its mission is to foster innovations in construction and real estate and to ease the digital transformation of the industry.


Four questions to Julien Kistler, Visuary’s co-founder and CEO

Julien Kistler, What’s next? What are your plans for 2023, particularly in Luxembourg?

We plan to roll out the solution in Luxembourg, in other French-speaking countries, and thereafter in other European countries. Our technology is also constantly evolving.

We met several promising contacts during the event. And we hope to help these new promoters on their sales and customization issues.

What does Luxembourg represent for Visuary’s activity and growth?

It is a component of our growth, which represents about 10% of our activity today.

When was Visuary created? What were the reasons and the idea behind the entrepreneurial project?

Visuary was founded in 2019 to solve construction site and personalization management issues. We aim to develop a complete platform that allows us to have a digital twin of the operation, from design to maintenance.

What do you think are the main challenges for promoters? And how can Proptech and more particularly Visuary help/accompany them?

1 : Have building permits; 2 : Sell fast; 3 : Ensure the smooth running of the site and customer satisfaction. Visuary helps promoters on the last two points.

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